| Book
Reviews
Reengineering the Corporation:
A Manifesto for Business Revolution
By Michael Hammer and James
Champy
Reviewed by Steve Buchwald,
CIRM
APICS is certainly an organization
that listens to its members. Due to popular demand,
APICS has made available the best seller "Reengineering
the Corporation: A Manifesto for Business Revolution"
by Michael Hammer and James Champy. This book can be
ordered through the toll free number 1-800-444-2742
for $23.00 if you are an APICS member. The Stock # is
03250.
"A set of principles laid down
more than two centuries ago has shaped the structure,
management, and performance of American business throughout
the nineteenth and twentieth centuries.... American
managers and the companies they ran set the performance
standard for the rest of the business world. Sadly,
that is no longer the case." So write Hammer and Champy
in the Introduction. The go on to say that corporations
must adopt a new set of principles or be forced to close
their doors and go out of business. However, if you
think simple changes with their incremental improvement
of 10% or 20% is business reengineering then you are
in need of this book. Hammer and Champy call on their
first hand experience to show how by starting from scratch,
not by fixing anything, some of the leading corporations
in the world have saved hundreds of millions of dollars
and have enjoyed order of magnitude increases in customer
service and operational efficiency.
Although this book is full of
stories and presents a guideline for initiating, conducting,
and following through on the reengineering process,
it is not a recipe book for successful reengineering
(one needs to apply these concepts to their own individual
company in a way that is correct for their particular
environment). It is however, a book "about ideas [the
authors] believe are as important to business today
as Adam's Smith's ideas were to the entrepreneurs and
managers of the last two centuries."
The book is laid out in a easy
to follow format. Chapter one "The Crisis That Will
Not Go Away" gives the argument for why we need to reengineer.
Chapters two through five define reengineering. Chapters
six through nine discusses "Who Will Reengineer?", with
the obvious answer people, and how to find reengineering
opportunities and how to exploit them. Chapters ten
through thirteen are actual stories from four different
companies that have used reengineering techniques. Chapter
fourteen is a list of common pitfalls that can plague
a well conceived reengineering effort.
If you want to gain a brand-new
vision for succeeding in business today you will certainly
want to read this book. Good reading!
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